Tourism Institute to visit Los Angeles, Sacramento, San Diego, San Jose, Seattle and Portland
NEW YORK — July 17, 2018 — Costa Rica’s Institute of Tourism (ICT) will launch its 2018 promotional tour of the U.S. with visits to some of the country’s main West Coast cities July 23 to 27.
Organized by the Pro Imagen Costa Rica Group, the entity in charge of the country’s image as a tourist destination in potential markets, the educational sessions aim to answer the question “What Makes Costa Rica Such a Unique Tourism Destination?” and will facilitate one-on-one meetings between leading members of the country’s tourism community and U.S. travel agents and tour operators. The ICT will present the latest news regarding the country’s infrastructure developments.
The objective of the roadshow is to show: “Costa Rica’s unique tourism offering and a privileged destination.” In the world stage, it is important that Costa Rica brings innovative information first hand to these travel agents which, in turn, are the ones that will bring tourists from North America to the country, “said Silvia Vargas, President of Pro Imagen.
The educational sessions will show the main tourist attractions that Costa Rica has to offer its visitors, focusing on topics such as adventure tourism, nature, sustainability, wellness, sun and beach, meetings, among others. In addition, it will call to attention the economic and political stability enjoyed by the country whose democracy is recognized as one of the most stable in Latin America.
One of the most biodiverse nations in the world, Costa Rica makes up just 0.03% of the world’s surface but is home to 4% of its flora and fauna. The country’s Institute of National Biodiversity reports that, whereas for every 380 square miles, Brazil, for example, has 6.5 plant species, 0.2 bird species and 0.05 types of mammals, Costa Rica is home to a comparable 238.8 types of plants, 16.9 bird species and 4.6 mammals.
According to official ICT research, the United States is the main source of visitors to Costa Rica. In 2017, 23.5 million Americans visited Costa Rica, 20% of which came from the west coast, a main reason to keep Costa Rica. Tourism generates 3,600 million dollars a year for Costa Rica, which represents 6.4% of GDP and more than 40% of exports -even times more than coffee, for example.
Today, tourism generates 3600 million dollars a year for Costa Rica, which represents 6.4% of GDP and more than 40% of exports -even times more than coffee, for example.
The 2018 tour of the US West Coast includes cities such as Sacramento, San Jose, Seattle and Portland which were not included in the tours done in previous years.
West Coast Roadshow details:
- San Diego: Monday, July 23
- Los Angeles: Tuesday, July 24
- Sacramento and San Jose: Wednesday, July 25
- Portland, Oregon: Thursday, July 26
- Seattle, Friday, July 27
To request more information or to participate in Costa Rica’s visit to the U.S., please send an e-mail to sara@enroutecommunications.com