Asheville-North Carolina, June 13, 2024.- With a spotlight on education and networking, Nayarit was present at Adventure ELEVATE; an annual three-day regional conference for media, outbound tour operators, and thought leaders in the adventure travel community.
For the opening session the keynote speaker was Jeff Jenkings, host of National Geographic Program Never say Never who visited the Nayarit table to learn about the destination in general. Followed by workshops, and creative panel sessions and a marketplace, destinations representatives, travel advisors, media outlets and tour operators gathered to listen relevant industry topics such as business and technology, marketing and operations, and travel trends shaping the future of adventure tourism.
Nayarit has the opportunity to showcase the adventure travel attractions to the audience with a table outside the main ballroom, connecting with all the participants passing by. Additionally, during the marketplace, connected with around 20 tour operators and travel advisors with meetings one on one and finally during the media connect event, had meetings with 18 adventure travel journalists looking for story ideas for their articles.
This type of events brings the opportunity to show the attractions of Nayarit in terms of adventure and nature activities, the main interest of this audience was in products additional to sun and beach, the magical towns and specifically Puerto Balleto.
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About Nayarit:
NAYARIT is a state in western Mexico, between the forested mountains of the Sierra Madre Occidental and the Pacific Ocean. More than beaches, there are also mountains, volcanoes, freshwater lagoons, colonial towns and people of ethnic groups: Coras, Huicholes, Tepehuanos and Mexicaneros who allow you to enter and buy their crafts and share their festivities. This area is known as Valle Nayarit.
Riviera Nayarit, for its part, with its 192 miles of coastline, is home to the colonial city of San Blas, whose 16th-century San Basilio fort once protected the area from pirates. Just to the south are the surf-friendly beaches of Matanchén Bay, while to the north is the island of Mexcaltitán, considered the cradle of the Aztec civilization.