New York, NY. February 26, 2015 – Quito, the first capital city to be named a World Heritage site by UNESCO and recognized for the second consecutive year as “Best Leading Destination in South America” by the World Travel Awards, has appointed ENroute Communications as its representative agency in the implementation of its USA, Canada and Mexico campaign.

The aim of the campaign is to strengthen the presence of the destination among consumers, media and tourism industry members of North America.

The multifaceted representative campaign includes social networks, bloggers, press trips, plus an educational component for the tourism industry seminars and trainings as well as a niche market promotion on gastronomy and cultural tourism.

In April 2015, Quito will host the Ecotourism and Sustainable Tourism Conference – TIES, which will bring over 600 tourism industry members to Quito. British singer Joss Stone will also be participating in one of the biggest international musical events in the Ecuador Jazz Festival. And in 2016, the city of Quito will the opening of Wyndham Grand Condor Quito Airport with 146 rooms, a show of the growth of a vibrant city.

ENroute Communications is a boutique public relations, marketing and tourism representation agency based in New York with offices in Mexico and Canada.